I recently saw that some Google employees are attempting to unionize and someone mentioned that Google's customers wish they could unionize.
That lead me to wonder: Could Google's customers form some sort of union and attempt to hold discussions with Google?
On the one hand I think it would in Google's interests to do everything to prevent having another party to have to negotiate with. On the other hand, if there was a union of customers and they occasionally demanded something everyone thinks is reasonable in the press, that may start something. Especially if Google caves on some of these issues.
What do you think?
Its great that some American Google workers have decided to unionise (in practice, a significant proportion of their EU staff will already be unionised), and they are right to point to ethical issues as the reason for doing so. In the medium term, we are going to see some sort of professional regulation in software engineering, if for no other reason than to ensure that Terminator and Black Mirror don't become a reality.
The situation with customers and users is different. They already have ultimate power over Google since they can simply go elsewhere. The best way that we can keep Google decent is by ensuring that competing services can emerge. Unionising customers/users would actually make them more invested in Google which would be self-defeating.