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> The number of monthly active users has increased over 25 times, from 1.000 to 27.000.

That’s incredibly lower than I expected…




That is about what I expected, honestly. Only the people who really care will migrate, just as with Mastodon. The vast majority don't care and will continue using Reddit.


The vast majority don't care and will continue using Reddit.

Some (eg me) will just stop using Reddit. I didn't need an alternative, I needed a reason to stop. The blackout gave me that.


The user interface has gotten so bad, it doesn’t really feel like quitting, moreso that the product is already gone. Alien Blue, Apollo, old.

They’ve made such a trash product, that’s so unpleasant to use, it’s more like escape than quit.


Unsurprising at all. The lack or the reduction of 3rd part app and API access does not affect the vast majority of reddit users who use the official website and the official app. The vocal minority is unlikely to convince the majority users to boycott. The moderators who choose to keep any subreddit private extended period of time is effectively choosing to slowly kill off their subreddit, after which a replacement subreddit is likely to just spring forward and replace. I think this whole saga is emotional and irrational response.


Emotional, yes. Irrational, no. There’s only one legal move the users and mods have to maybe make a difference.


Irrational because there's no path and clear leverage that helps them get to the purported end-goal. It is more like a tantrum than a strategic calculated response, which makes it more irrational than rational.


The only legal move is to quit reddit entirely.


Also people who move because they like their 3PA won't move to another platform that also don't have good mobile app.


When we have actually decentralized apps I believe we'll see much better adoption. The fediverse has all the worse parts of decentralization with none of the benefits. For example you can go to another instance where a community is mirrored and create an account with the same username as a prominent poster and impersonate them.


> The vast majority don't care and will continue using Reddit.

You forget the third category of people, the ones who'll just mostly stop using Reddit without seeking a 1-to-1 alternative.


That's also a small minority of people, they'd have to care about third party apps which are already a minority and also walk away from using the site, which can be hard if you already use it heavily, which it's likely that third party users do so.

For example, I've been using third party apps for years but I downloaded the official app because I honestly don't care about the client I use for a particular site.


Time will tell, but third-party apps users (and old.reddit's[1] ones) also tend to be the most prolific users, and it's the posters and admin that run the show.

[1]: they've already removed i.reddit earlier this year, I don't expect old.reddit to make it to 2024.


> third-party apps users (and old.reddit's[1] ones) also tend to be the most prolific users

Can you give a source for that? I see this claim repeated but upon examination it seems to be a complete lie. Happy to be proven wrong.


My wording is backward actually, what I meant is that third-pary apps users are a much more active user base than the average joe, not that the most prolific are necessarily on third-party apps.


From a sub with reasonable traffic non-tech sub that I moderate...

Normally I have ~75 new subscribers per day and less than 5 unsubscribes per day.

Just prior to the strike, the subscribers dropped to ~35.

At the start of the strike, unsubscribes went up to ~10 while new subscribers went up to ~100.

During the strike, the number of new subscribers went up to ~175. Other subs with a similar topics (and the big one) had gone private during that time.

I'm back to ~75 new subscribers per day.

As to old vs other... page views per day for the past 30 days (very spiky) and the previous 30 days

                       Past 30 days | Previous 30 days 
    Client              Low   High  |   Low   High
    old.reddit:         ~35   ~100  |   ~25    ~75
    new.reddit:        ~200   ~900  |  ~200   ~400
    Mobile web:        ~100   ~300  |  ~100   ~150
    Android client:   ~1000  ~2000  | ~1000  ~1500
    iOS client:       ~2000  ~6000  | ~2000  ~3000
    Total:            ~2500  ~9500  | ~3000  ~5000
The past 30 days have been very spiky. Not just a little, but very. The previous timeframe was very regular.

Old.reddit... yea, it doesn't have the numbers at all, though I'll note that most people using the sub appear to be people browsing on their phone as even new.reddit isn't that much higher than old.reddit stats.

I'm gonna say though, that for a sub that is for "regular people" - the most prolific users aren't 3rd party apps or old.reddit. At least not with with the people who browse this sub.

Now, for a tech oriented very low traffic sub... (and looking at its stats, it went way up during the strike since the high traffic ones closed from less than 500 page views to about 1500). Normally it gets a subscriber a day with 5 new subscribers being a significant growth... there were 55 new subscribers during the strike.

                       Past 7 days  | Previous 30 days
    Client              Low   High  |   Low   High
    old.reddit:         ~25    ~75  |   ~10    ~60
    new.reddit:        ~400   ~600  |   ~75   ~475
    Mobile web:        ~150   ~250  |   ~30   ~150
    Android client:    ~125   ~350  |   ~25   ~100
    iOS client:        ~400   ~700  |   ~25   ~250
    Total:            ~1000  ~1500  |  ~175  ~1000
New.reddit seems to be the preferred client there, though its such a small sample that its difficult to say much.

The API appears/is believed to to show up under mobile web as the bucket - along with people still using the mobile web client. The page served to a browser pretending to be an iPhone is doing calls against the newish gql.reddit.com APIs.


> the API appears/is believed to to show up under mobile web as the bucket - along with people still using the mobile web client. The page served to a browser pretending to be an iPhone is doing calls against the newish gql.reddit.com APIs.

My understanding is that 3P apps used to be their own explicitly tracked category with a android/iOS split but then get mixed into the regular android/iOS categories with the first party client.


That changed a few months ago with the 'insights' replacing the 'traffic'.

https://www.reddit.com/r/modnews/comments/11k9rv0/announcing...


'i.reddit' is still available by appending '.i' to the url


Reddit relies on having users that care though. Without them, all it can do is just to enshitten itself.


No, Reddit relies on people needing to mindlessly scroll, barely reading even the headlines, all to fill up minutes in an empty existence. "Caring" doesn't feature highly. The 35 million members of /r/aww aren't there because they care deeply about something.


The people who care are posting content for the rest who scroll. The scrollers is where the money is, but the posters are why they exist.


Reddit is very bizarre right now.

Most of the active users are non-power users who are flummoxed at why mods have shut down their favorite subreddits. They are complaining in droves. Lots of long-winded Facebook boomer-style rants about how they read the subreddit with their kids and they need it back up to entertain them.

Some subs are protesting the spez moderator removal threat by changing the topic of the sub entirely.

Meanwhile, most of the content producers seem to have fled the site and latest high quality serious content is a week old at this point.

I don’t see how Reddit recovers from this without losing a great deal of value for their shareholders. I’m expecting Huffman to resign based on how much he has damaged their monetization potential with advertisers.


Loss of the primary content creators is serious, more than I think most realize. Without active serious creators you end up with nothing but an endless feed of endlessly recycled memes. Reddit was already trending that direction anyway with repost bots posting almost as much as real users, and creators leaving will only accelerate the process.


> Without active serious creators you end up with nothing but an endless feed of endlessly recycled memes.

This is what drives the most eyeballs to ads though. Reddit simply wants to be like Instagram with memes, not an actual text-based discussion forum.


A lot of their messaging to advertisers revolves around discussing the value proposition of subs like /r/buyitforlife which has 1.5 million users who are likely actively considering a purchase at the moment of viewership, are willing to be convinced to spend more money, and are relatively affluent. Klaje (Reddit’s rev executive) loves talking about trust and positivity of the user base. I’m not sure how that messaging survives if the site moves away from quality content.


But now their serious competition is 9gag not quora or some other site. Most of my regular friends started using Reddit not just for the memes but the text based ones (like AITA, BORU) and local subs. Good luck making them look good with a large fraction of creators and good mods leaving.


I don't understand why people talk about the current mods as "good." They were literally chosen the same way future mods would be chosen, by volunteerism. There is no reason to believe future mods would be any less good than current mods. And I should amend my previous statement, text based subs that generate drama also generate ad impressions, ie AITA or BORU. I'm talking about how Reddit is moving away from niche text based communities since those do not generate nearly the same amount of ad impressions.


Maybe they can replace mods with new volunteers, but Reddit Admins have also just explicitly shown that mods with valid complaints will get no support, may be libeled, and potentially have an admin-led coup done against them if they don't comply.

This is likely to dissuade folks who are in it for the right reasons and want to do a good job with good tooling and proper care and power hungry weirdos who now know that if they disagree with the Admins, the Admins have shown they can weather any storm and don't care if any user, even powerful mods, disagree with them.

I'm not sure why anyone would decide to be a mod at this point. Before this month, it was a chance to run your own corner of the internet, for better or worse. Now it's been made very clear who actually runs the show, and that those people could not care any less about you.


No, the current mods were picked by 15 years of natural selection, where mods that don't care about their role have had the potential to get bored and leave or have their community migrate to a different subreddit that more matches what that community wants.

Antagonizing a large swathe of your volunteer-base of active mods all at once and then replacing them with new mods who seem fine with that antagonistic behavior is not going to select for the same group of people.


> Meanwhile, most of the content producers seem to have fled the site and latest high quality serious content is a week old at this point.

I highly doubt this, most content producers explicitly can't post their content because their subs are restricted or private, eg AskHistorians.

> I don’t see how Reddit recovers from this without losing a great deal of value for their shareholders. I’m expecting Huffman to resign based on how much he has damaged their monetization potential with advertisers.

No, this is great for shareholders as it explicitly removes users using apps that are not able to show Reddit ads.


I’m an avid Redditor and have been for a decade. I just stopped using it since the blackout. Turns out life is fine without it. Occasionally I go into it when I have a specific question or something but that’s it. Screw that site and these myopic CEOs who think they’re Elon Musk 2.0. I doubt I’m the only big contributor to do this. Whether the subs come back or not, I give Reddit a mere 50% chance of being able to survive this long term. Eat this shareholders, for leaving an idiot on as CEO.


Again, shareholders explicitly love this action by the CEO. As for survival rate, it depends on your definition of longterm but every social network eventually dies. Most people simply don't care about the internal politics of a company whose social network they're using. For all of Facebook's scandals, they still have 3 billion monthly active users.


Maybe myopic share holders sure. There’s no way a logical person would think this is going to increase their returns on this company. Alienating your top creators is not a great strategy.

As for your Facebook analogy, I don’t buy it. Every young person I know (less than 45 yo) both in US and India maybe logs into FB once a month to see if someone in their extended life got married or bit the bullet. That’s it. The 3 billion number seems to be some clever accounting to me. I agree that between instagram and WhatsApp they have covered most people however, but not by just Facebook. And I’d argue that’s not necessarily because they alienated their users actively anyway. Not like Reddit is doing now.


Users being mad at mods that think that they own communities that aren't theirs? Shocking! What a bunch of boomers, they should just let the mods get their powertrip! It's not like they are volunteers that could just... Go away if they dont want to moderate the community anymore.

(Again, moderators do not own the subreddits, they can't unilaterally close it. I mean, they can, but they can't be surprised if they lose mod rights. The funny thing is that they are all reopening now that they might actually lose their little fiefdom. Random readers being affected didn't matter to them, but once there was even a hint that they could lose their online janitor status they quickly caved in. Very very selfless)


> Users being mad at mods that think that they own communities that aren't theirs?

This is one of these places where the concept of "ownership" falls apart, at least in the monolithic ownership. A community consists of users, mods, and the platform operator. As soon as one of these components defects, the community is destroyed. So really the community as an entity can only exist when all three sides cooperate, which makes the question of who owns it somewhere between unhelpful and nonsensical.


Mastodon is unusable to me because I need two accounts to be parts of the math community and programming community.

N accounts for N interests I have. Doesn't work for me.

Reddit had subs. With one acocunt, I could sub to any number of interests. Twitter is flat. Again, I can get content from all areas of interest fron one account.


Huh? What makes you think that? If you set up an account on a Lemmy instance, you can subscribe to communities on any other instance. You absolutely do not need an account on each server. Thats kinda that whole point of the fediverse.

Heck, you can even follow Lemmy communities from a Mastodon server, or a Calckey instance, since they all talk ActivityPub.

Edit: ahh, I just noticed I misread the parent post, as they are talking about Mastodon, not Lemmy.

Of course my comment also largely applies to Mastodon, save that you follow people instead of whole communities.

Yes, that means you really have to build a good followed list to get the most out of it.


Short of following everyone on the other instance, the "local" view on each likely has people that you aren't following.

You can't get the "what's the buzz on the other one?" from viewing the home, local, or federated views.

Additionally, the discoverability of your content on one server depends on it getting followed and people watching the federated feed rather than local or home feeds (and when people on the site are following other sites, your content is difficult to be discovered).

The federated feed is a firehose that goes too fast for discovery.

The local feed is domain/subject/theme appropriate and where most people likely browse content.

Your content would only show up in the local feed of the other if someone on that other one boosted it which implies that they discovered it on the other instance and followed your account there.

If you post something math related on the programming instance, the only way for it to show up in the local feed of the math instance is for someone to boost it there. Short of having someone boosting everything that you want to say on the other topic on the other instance, it might be less friction to maintain multiple accounts.

That's not the way that it "should" work, but that's the way that people are using it. The "town square" of the local feed is where interesting things happen.


Eh, that comes down to how you choose to use the platform.

Speaking for myself, early on I used the local and federated feeds to find interesting people to follow, but once my followed list was built up, I found I rarely spent time in those feeds.

Personally, I'd say if folks are using Mastodon in the way you're describing, they'd be better off using Lemmy or kbin, which are centered around communities containing topics, as then you can just follow those communities rather than following individual people.


When groups that formed around hashtags on twitter moved to mastodon, they did so as a group. What was #footwitter is now local on foostodon.social. For example "energy twitter" (where people discuss power grids) https://twitter.com/hashtag/energytwitter has had a partial migration to https://mastodon.energy/public/local

When people migrated off of Twitter, and mastodon.social wasn't accepting new registrations, and "taking over" a random one was seen as impolite, someone stood up an instance and said "hey, we're over here" and local will be encouraged to have mostly energy related information.

If you were following two different hashtags on twitter, and they're now two different mastodon instances, to have a similar experience you need to be able to follow local on each and push content to either such that it shows up in local on the proper one.

With the way that mastodon is organized, that's not an option and the way to get to that similar experience is to have an account in each.

Would Lemmy or kbin have been a better choice for such? Maybe. However, for a twitter like experience, they aren't a proper substitute.


This is exactly what I meant.

I want interesting content from all of my interest areas no matter if I follow a person or not.

You elaborated it fully.


I am part of Lemmy for some months, and keep going back to it.

But not Mastodon.

I want to be able to follow whole instances and get content delivered to my feed no matter who posts it- whether followed by me or not.

In Lemmy, you can follow other communities. In FB, groups, in Reddit- subs.

But with Mastodon- you can only follow people and not whole instances.

That's why it didn't stick to me.


You explicitly don't need to do that which is the whole point of Mastadon being federated.


As others have suggested: this sounds very much as if you don't understand federation.

So long as you're on a well-maintained instance (one that responds reasonably quickly and appropriately to abuse reports), you can interact with ("federate") with any person or group on any other well-behaved instance.

(The full reality is ... slightly ... more complicated, but generally, where you are doesn't have much impact on whom you interact with).

I do agree that the focus on interest-specific instances is cumbersome, and probably a poor choice. That is, it affects a small minority of instances and Fediverse participants, and there are instances whose focus is actually a core of the local community --- @ColinWright's Mathstodon and Jerry Bell's infosec.exchange, for example).

Otherwise, join a general-interest instance, or one that corresponds with one of (or your primary) interest(s).


What I meant is that I want algorithm suggested content come to me automatically like it happens in Twitter or Reddit.

In Reddit, you can sub to r/math and r/programming with a single account and have content appear on your feed.

In Mastodon, I need to explicitly follow accounts from other instances and get the content they post, or repost.

This is very bad to me.

In FB there are groups, in Twitter, you just follow people, in Reddit there are subs. And entire different instants for different communities? Nah I simply don't like it.

I want to be able to follow whole _instances_ rather than follow people from instances.

(PS: I do understand federation, and have merged code PRs in multiple fediverse-related repos.)


Algorithmic content promotion is fundamentally antithetical to Mastodon's intent, as well as most other Fediverse systems:

You know best what you want to see on your home feed. No algorithms or ads to waste your time. Follow anyone across any Mastodon server from a single account and receive their posts in chronological order, and make your corner of the internet a little more like you.

<https://joinmastodon.org/>

This doesn't mean that someone couldn't create an algorithmic Fediverse server, which would ingest a large number of feeds and then specifically surface particular posts and/or profiles to people. It's just that that's not the present project's philosophy, and you'd probably find any such instance defederated by most other instances.

There are a few ways you can follow topical rather than profile-based content, and several others may be emerging.

- Mastodon has recently enabled subscribing to hashtags. So long as others are tagging content reliably, you can see discussion on a specific topic, either in its own stream (as a pinned Hashtag) or within your Home stream.

- There are several group-based services, with gup.pe (<https://a.gup.pe/>) which allow people to subscribe to a feed on a specific theme or topic. You follow the group, and post specific topics to that group --- the overall function is much like a mailing list. Chirp.social and Qoto are similar services.

- There's an upcoming roadmap feature for MAS-15 labeled "Groups" though I' don't know what functionality is included under that. <https://joinmastodon.org/roadmap> There's at least one open issue (<https://github.com/mastodon/mastodon/issues/139>) which ... has some discussion, and points to an essay on the topic: <https://raphael-jolivet.name/en/blog/groups-in-mastodon-and-...>. (I've included some information from that above, and recommend reading it.)

But algorithmically-selected content is simply not what Mastodon is about. If that's your desire, find a service which provides that.


Yeah that's what I said.

I found other services. People didn't like that.


yes, and the moderation problems will start July 1st. 26k is nothing, for sure, to Reddit. But every movement starts small. For now, Reddit doesn't have to worry and Lemmy can up their game.

Also, what about kbin numbers? How many have stopped using Reddit, but didn't switch networks?

This one number doesn't mean much since Lemmy isn't Reddit's only problem.


Even considering people distributed to several different platforms, those numbers are just aren’t that damning to Reddit. 27k is nothing.


As with Twitter, I suspect, most people won't 'migrate to a Reddit replacement' - they'll just use Reddit less.

They'll open it and find the app they have doesn't work, maybe install the official one but find it's different from their experience before, and just use it less.

Instead they'll go to other places - the ones they were already going to before - more, Discord, YouTube, TikTok, etc. Hacker News for programmers, etc.


This is exactly what I've been doing.

Twitter is different - I followed 5-10 people I really cared about, and I followed them to Mastodon. The issue with Reddit is there were no single people I really cared about on Reddit that I could follow to Kbin or Lemmy. Cocktail Reddit closed, and I'm sure there's some equivalent on Kbin or Lemmy, but at this point, I just assume it's worse, and honestly, I wasn't contributing to it myself on Reddit, so I'm just waiting it out to see if that community reforms somewhere.

The value of Reddit was that you'd just run into domain experts. Roasters from well known coffee shops would pop in with advice on r/coffee. Bartenders at prestigious bars I'd been to would sometimes post recipes on r/cocktails. World-class award winning folks would post their trees to r/bonsai. At this point, I assume those people now just all have their own independent Instagram pages they're posting to instead, but I have no way to find them, so I'll just live without.

In some ways, the best Reddits were a community aggregator for niche communities. It was an easy place to get a link to the official patch notes for a game as well as the youtube video links for the major community members who were explaining it. It was all content that existed other places, but it was the easy place to find it all together. I can do that work for myself, and I'll do it for some of the interests, but it was nice to not have to.


I think that it is pretty fair that it will be a waiting game to most people. But I think there is definitely a mutual exchange relationship - dedicated members and enthusiasts post and build up communities, keep them going, and moderate them. Then when the experts come in, their is already a place for them to show off, where they know that people who understand what makes their talents special will appreciate it. So they end up working together, and if you give the finger to the enthusiasts who log on everyday and facilitate discussion, then the domain experts will eventually follow because there is no reason for them to post to a dead community.


This seems true, but there's also another level to it. If you're a major figure in a community yourself, you have plenty of other outlets to show off and get your message out. Those folks come to posts on Reddit because the audience is there. Maybe they're just cross-posting their instagram posts, but they're doing it because they know it'll reach a decent amount of people that wouldn't see their stuff otherwise.

Getting to that point takes time, and it takes dedicated amateurs keeping the community growing, engaged, and excited in the meantime to get it to the point where it's big enough that bigger names care to jump in.


Yup, I've mostly moved to Discord.


It's not nothing, it's 27k. There's a point at which a social network has enough content to be usable. Reddit (to me) hasn't significantly increased in value since I started using it 15 years ago. People post the same links. Some of the conversations are a little better. The spam and reposting is a lot worse.


It’s big for Lemmy, but it’s nothing for Reddit. If the Reddit blackout were serious, I’d expect that number to be a jump to 1M+.

Just to put things in perspective, I mod’s a sub with 20k subscribers. I literally took 5 mod actions in the years that I was a mod. There just isn’t enough activity.

27k is great for Lemmy, but it’s not enough to change their trajectory.


It doesn't need to change Reddit's trajectory, it only needs to exist as a viable alternative.

Here we are on HN, and HN isn't nearly as big as Reddit either but still a valuable platform, significantly better than r/technology. More users doesn't equal better content.


> If the Reddit blackout were serious

I don't know about you, but my web searches have been severely hamstrung by the blackout, so it looks like a lot of subs are still taking it seriously. There is so much content that is now gone and inaccessible, Reddit's bounce rate on Google has to be through the roof.

It's not that the blackout isn't serious, it's that Lemmy isn't yet a viable alternative for most people.


The number that matters isn't really what dents Reddit, but what gives Lemmy (or the fediverse as a whole) the critical mass to actually become viable.

27k isn't yet there. If I had to guess, I'd say maybe 200k is where you need to get to. You need niche topics of interest to say, 5% of the population to get communities of at least 10 active people who will post, comment and curate. If only 10% of people do that, you have to have a user base such that 0.5% of it can sustain an interesting content.

However it isn't uniform, so perhaps 27k is already enough for the very largest communities to get off the ground.


Part of my point with the 20k subscribers is that it's nowhere near close enough to hit critical mass.

I'm sure some communities are going to find footing on, but it's not going to be enough to get the masses to move over.


They might just be counting their instance. These things get way more complicated to figure out in a federated world (which is actually good in some respects). There are at least half a dozen instances where people are going to.

EDIT: someone posted below some stats showing it's at least roughly counting all instances. Quite surprising though I wonder if it's lagging a bit. Also keep in mind, for a good amount of time during the blackout they were down or had registration closed.


Ya'll really thought that there'd be some sort of mass migration?

Tell you what, go find a subreddit like r/nba which has been locked down for days and find the thread where mods are reopening the subreddit.

See what the mood is among the users.

People here and moderators there have GREATLY misread the mood of the people on the platform.

Even worse, in many subreddits, the moderators were still posting to their own subs and forgot to clean up after themselves.



That's only one instance


It seems to be all instances actually, see https://the-federation.info/platform/73 and click on "Active last month".

That's quite shocking. I run a push notification service and have ~25k daily active users, and it runs on a single 2 core machine with 2 GB RAM. I'm not saying that it's easy to run a service for so many users, but the largest of the Lemmy instance has ~3k users. That's super small, and a lot smaller than expected.


Very surprising indeed.

I suppose one can look not just at the absolute numbers right now (or whenever those stats are from) but at the gradient and extrapolate forward.

If they can sustain anything like that rate of signups for even a week or two they'll start to hit interesting numbers.


Just another example of why this whole Reddit "blackout" isn't related to what most Redditors actually care about.


Well, a hell of a lot of the Redditors on mobile do care about the changes so I'm not sure who your comment is directed at.


Still a small minority. Most Reddit users use the official app and don’t even know that there are others.


Prove it. Every single number I see shows a very tiny vocal minority trying to speak for a silent majority who does not care.


Because they didn’t move en masse to a mediocre alternative? That’s a pretty disingenuous reading of this report.




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