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Absolutely. Every auto driver and worker in india ha YouTube on through their entire work shift. I would not be surprised if their ad impression is valued at a thousand times less than an average American moms ad view..



> Every auto driver and worker in india ha YouTube on through their entire work shift.

Meanwhile in Canada, our wireless telecoms have convinced the government that this level of bandwidth consumption should cost hundreds a month otherwise the cellular network would crash.


It is absolutely a great example of monopolies playing havoc.

India got a massive bandwidth bump precisely because a new player (Jio) came and gave unprecedented bandwidth at literal pennies per GB and changed india forever. Not saying this company or it’s runners are nice people or aren’t corrupt but it helps even if corruption has a level of monopoly protection I suppose!


> our wireless telecoms have convinced the government

What's the government got to do with mobile data prices?


One example: the telecoms launched an attack campaign demanding the government prevent competition from entering the market.

https://www.cbc.ca/amp/1.1316055


Poor regulation of a public good: spectrum.


The CPM figures are in the blog post:

- USA: $6.98

- India: $0.62


That’s still the average for HIS audience, which within india also likely varies a lot.




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