This makes me think that the real problem here is vendor lock in. If users didn't feel such a reluctance to switch between services then there wouldn't be such an incentive to bloat existing services rather than just building it somewhere else.
Apart from lock-in, first mover advantage is a big one too. Humans don’t like change, so they stick with services as long as switching provides no big benefits.
My small company has stayed with our initial bank even though we were quite unhappy with it a couple of times. They didn’t rock the boat too hard, so we‘ve been with them for 8 years already - even though I was _this_ close to quitting sometimes.
Is there a real lock-in in case of 1Password though? I like their UX and integrations, but looks like it is easy to export and move my data to other products if required.
