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Just to be fair, wasn't it TechCrunch that gave Leaky that "Hipmunk for car insurance" tagline?

http://techcrunch.com/2011/08/08/yc-backed-leaky-is-hipmunk-...

I didn't see any mention of Hipmunk at all on Leaky's website. There's a small mention of Square though:

All design inspiration credit goes to Square. We think their design is the bee's knees.

EDIT: Ah, they do have a referential line, though it's not Hipmunk:

We're like Orbitz for insurance.

Perhaps TC thought Hipmunk was more catchy than Orbitz ;)




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