If you're able to get hold of it, there's an Australian show called "The Gruen Transfer" (in later years, just "Gruen") which analyses advertising and similar in contexts akin to the Gruen Effect.
Big fan here also but never quite grokked the meaning of the original show title until looking it up now:
"Gruen transfer (also known as the Gruen effect) is the moment when consumers enter a shopping mall or store and, surrounded by an intentionally confusing layout, lose track of their original intentions, making consumers more susceptible to make impulse buys"
