Not much more content in the actual piece. Seems to be very fashionable these days to either quit social media or traditional journalism for substack but honestly I feel like it resembles self-advertisement combined with mediocre pieces more than anything of value.
The argumentation like in this piece is usually that there is some bad incentive that these independent platforms avoid, like virality in this case, or being beholden to someone else, but I don't see how this isn't true for independent publishing.
If you run your own platform you potentially still want it to go viral if you want to monetize it (which I assume why people post it to sites such as HN or reddit, read social media), and you're beholden to your readers in a sort of patronage like relationship.
At no point did say independent platforms are immune, but I can see why there might be the appearance of that subtext since I'm using substack. I'm using substack because I can use it without needing to buy into a social graph, and I enjoy writing longform.
I think the messages that are effective on Twitter are true of all media whose goal is to reach as many people as possible. The things that work on Twitter did not start on Twitter, which I mention. Word of mouth marketing was coined in the 70s, I believe. What I believe makes social platforms more vulnerable to it is the user's inability to protect themselves from the messages of its most effective extreme actors.
Not much more content in the actual piece. Seems to be very fashionable these days to either quit social media or traditional journalism for substack but honestly I feel like it resembles self-advertisement combined with mediocre pieces more than anything of value.
The argumentation like in this piece is usually that there is some bad incentive that these independent platforms avoid, like virality in this case, or being beholden to someone else, but I don't see how this isn't true for independent publishing.
If you run your own platform you potentially still want it to go viral if you want to monetize it (which I assume why people post it to sites such as HN or reddit, read social media), and you're beholden to your readers in a sort of patronage like relationship.