So the theory is that Intel and others do this for marketing purposes. In other words, they predict that they will sell more parts if they name them this way instead of quoting the physical dimensions. There is no other reason to do this than for marketing purposes.
That must mean, that this marketing works to some degree. Therefore, it cannot be common knowledge amongst everyone who buys PC parts. Or it might be somewhat known but still affecting their shopping choices. If it was truly common knowledge, there would be no incentive to keep naming them this way?
