I see this, and I can't help but feel the App Store is being looked at in the wrong way. The App Store isn't a separate product. It's a feature of the iOS system. Remove the App Store, and the iPhone and iPad become much less appealing. Yes, maybe directly the App Store contributes only 1% of the profit, but the App Store itself contributes to a lot more than just 1%. I'd say it's probably the most essential piece to all the other products right now.
Yes, exactly right. Too many people are looking at the App Store in isolation, without realizing the value it brings to the entire "system". The fact that almost all competitors are rushing to implement their own "app store" shows that it brings more value than a simple 1% of revenue.
I see this, and I can't help but feel the App Store is being looked at in the wrong way. The App Store isn't a separate product. It's a feature of the iOS system. Remove the App Store, and the iPhone and iPad become much less appealing. Yes, maybe directly the App Store contributes only 1% of the profit, but the App Store itself contributes to a lot more than just 1%. I'd say it's probably the most essential piece to all the other products right now.