"The first step is to do a quick and dirty evaluation of whether your business idea has potential. [...] Find five people or companies who could actually be potential customers. [...] Have them sign an NDA and then tell them a bit about your product/service."
Right. How about a business that makes potential customers of startups sign NDAs? Ooops, now I've revealed my groundbreaking business idea! Consider yourselves under NDA! Please!
"The first step is to do a quick and dirty evaluation of whether your business idea has potential. [...] Find five people or companies who could actually be potential customers. [...] Have them sign an NDA and then tell them a bit about your product/service."
Right. How about a business that makes potential customers of startups sign NDAs? Ooops, now I've revealed my groundbreaking business idea! Consider yourselves under NDA! Please!