As I was reading, I was so sure the big lesson was going to be: Pros don't want to all-in coin flip against a no-name amateur. Therefore, a startup should compete against big companies by taking the battle away from the incumbent's comfort zone.
I guess I was surprised to see for once an article advising us to act more like the Goliaths and not the Davids.
I guess I was surprised to see for once an article advising us to act more like the Goliaths and not the Davids.