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> Look, there is science behind this--people drive the speed they feel is safe--they basically don't listen to speed signs. If you want them to drive slower, you have to engineer the road so that they don't feel safe at 45 but do at 35.

I've heard that idea before somewhere, and I quite like it. Making the environment seem unsafe on purpose so that people adjust their behaviour. I'm interested if anyone tried that on larger scale somewhere, and what were the results.




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