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If anyone is interested in how much the VC's or the CEO made on their investments in Box check out EquityZen's Infographic here: https://equityzen.com/path-to-ipo/box/?utm_source=hackernews...



Love the data. Don't like the &utm_source=hackernews&utm_medium=comment&utm_campaign=box part of the URL. Is commenting really a campaign and worth tracking?


In Firefox, you can automatically strip utm[0], but even more fun - there's a utm poisoner for Chrome[1] that replaces the values with garbage.

[0] https://addons.mozilla.org/en-us/firefox/addon/au-revoir-utm...

[1] https://chrome.google.com/webstore/detail/utm-mangler/ngddln...


I like tracking everything. Just curious, why does it bother you?


Curious: How many clicks did you get?


can't this be tracked by referer links?


The referrers get stripped when you come from an https site like HN, so you actually can't


I love the "eclipse" section on the infographic (showing investment and return). First time I've seen that presentation style, and I think it's very clear.


Is return proportional to area? Diameter? Some other quantity? These are the same flaws Tufte identified years ago.


Presumably Levie has a lockup period...




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