The domain to.be has a long history in Belgium (.be is the CcTLD for Belgium). Before and around 2000 it was one of the most popular websites there, it was literally the place.to.be. I always liked the domain name, it was clever and with lots of potential. At one stage it was a well-known chat site, but a succession of pivots and different owners led to a obscure existence. And now it somehow resurrected as a t-shirt printing company based in the US.
