Epidemic information distribution was the center piece of the paper "Epidemic information dissemination in distributed systems" and highlighted in Gossip[1].
Marketing words that have a better connotation for this might be 'discovery' or 'enlightment' or 'intuition', even 'gossip', even though it is often a scourge in middle school, has a better reception than 'plague'.
Epidemic information distribution was the center piece of the paper "Epidemic information dissemination in distributed systems" and highlighted in Gossip[1].
Marketing words that have a better connotation for this might be 'discovery' or 'enlightment' or 'intuition', even 'gossip', even though it is often a scourge in middle school, has a better reception than 'plague'.
[1] http://phdopen.mimuw.edu.pl/lato08/notes-1.pdf