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Hey tinkerr, I'm the CEO, thanks for the question.

The value in this space is in the shared data. It's analogous to Twitter -- the individual tweets might be useless, but the collective data is valuable. If you could see all the real portfolio data that people are sharing, it would be magnitudes more interesting than sentiment data from i.e. stocktwits because it represents real dollars (and in that sense we let people share trades to stocktwits, too). Actually, if someday people were to start publishing real dollar amounts you'd even see total aggregate volume. And if people were to add target holding period to their trades, you could see volume by expected holding period. There's definitely inherent value in that, but it's a very long-term play.

For now, the value is in better investment discussions. It's impossible to have one on i.e. stocktwits. The real portfolio info provides an environment for higher quality conversations. A few experiences people have expressed are valuable on Nvestly: - Finding others who hold a stock they hold and discussing what to do next. - Finding people who have traded a stock a lot and sharing research - Having a little more fun by earnings investment merits (similar to badges) or getting feature as a top weekly investor

The 'business' way to describe the value to society is that the social element helps introduce the concept to the younger generation. >50% of millennials are saving for retirement but only 10% are investing even though the majority who save think of the stock market as a viable vehicle for retirement (had to memorize this for a pitch).




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