Well, Google's customers are its product, seeing as it lives off ad revenue. :)
I hear what you are saying though, Google doesn't even care about its own services for what they are, just how much data they can collect from them for advertising.
They're in stark contrast to Microsoft who will keep things on life support forever because they think the service provides value to someone since they can prop it up with funds from elsewhere and a little TLC on occasion, because frequently they can spin them differently or make the changes neccesary for them to become profitable on their own (see BPOS to Office 365).