I have the same complaint about almost every other new site I visit - I don't immediately know what the site is about.
My screen is filled with "Movies Coming Soon."
The actual point of the site is barely visible at the very top, and the very bottom. And massive displays of rich media are drawing my eye to the center, so I didn't notice.
Were I a casual browser, I would have already closed the window, and totally missed the point.
My screen is filled with "Movies Coming Soon."
The actual point of the site is barely visible at the very top, and the very bottom. And massive displays of rich media are drawing my eye to the center, so I didn't notice.
Were I a casual browser, I would have already closed the window, and totally missed the point.
In short, make your point visible, center-stage.