We're using this code-level approach in basically every one of our Rails apps these days: http://robots.thoughtbot.com/segment-io-and-ruby
Most common integrations: Intercom, Mixpanel, HubSpot, AdWords, Twitter Ads, Google Analytics.
Good interview with Peter (Segment founder) from February this year: http://podcasts.thoughtbot.com/giantrobots/86
We're using this code-level approach in basically every one of our Rails apps these days: http://robots.thoughtbot.com/segment-io-and-ruby
Most common integrations: Intercom, Mixpanel, HubSpot, AdWords, Twitter Ads, Google Analytics.
Good interview with Peter (Segment founder) from February this year: http://podcasts.thoughtbot.com/giantrobots/86