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Ehh I'm not sure I'd consider this either an "alternate desktop/home screen environment" or something that "simulate(s) multi-App experiences".

It's a collection of action shortcuts. iOS 8 does something similar when you double tap the home button. It shows recent contacts at the top and tapping one expands into actions such as call or text.

I mean I get it. Apple is King and if you stand too close to the line they play it over conservative and pull you over. But I don't think it breaks the rules you mentioned. It doesn't matter what you or I think though, of course.




As a developer, you've got to be able to assess risk in a more nuanced way than this is/isn't violating the guidelines. It is startlingly obvious that Apple's Guidelines are full of gray areas. Just read the introductory bullet points:

https://developer.apple.com/app-store/review/guidelines/

"We'll know it when we see it."

If that isn't a clear indication that Apple takes broad latitude in the judgement of what is acceptable, I don't know what is.

It's obvious to me that the launcher widget fell in a gray area. Any app that launches other apps overlaps with the functionality of the home screen.


I agree. Like I said Apple plays it safe and if you are near the line you might as well be over. There have been countless stories of this happening.

There are also countless stories of Apple changing their mind when there is enough public outcry. So it's a calculated risk and blog posts like this are part of the plan if things don't initially go your way.


It's essentially an Android-like home screen allowing icons & widgets.


It's not a home screen, but a widget placed in the pull-down notifications bar.




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