Google, Duck Duck Go, Bing, Blekko, etc etc: you really need to start delisting the fuckers who pollute search results with made up shit. How is this possibly useful to your users? Companies who want to cram their URL in front of me at every opportunity should pay to place it in ads.
(I don't use an ad blocker. I even click relevant ads, although I've never bought anything from one yet.)
This is Google themselves IIRC. If you don't turn it off they will show your ads next to terms which they deem "related" to the ones you've chosen supposedly via some deep Googly machine-learning analysis.
Said analysis seems to have worked because I don't see any ads at all for that search on either desktop or mobile - presumably everyone carrying out that search knew exactly what they were looking for & it wasn't any of the displayed ads so Google stopped displaying them.
Thanks for the information - I'm about to trawl through the google settings to find it and turn that off.
I can understand ebay turning up. I use ebay. I have no idea how a geneology site turns up - I have no interest in it and have no relevant searches and haven't, as far as I can tell, visited any pages or watched any videos that are relevant.
Also, just to be really clear: you're saying that Google is inserting paid ads into organic search results with no indication that they are paid ads?
Edit: if this is true, and if there is a setting to turn it off, where is that setting?
Assuming your image was of Google ads, not organic search results: eBay might be keying off Ferret (ie pet supplies) I'd guess, whilst the genealogy site would probably be keying off Felicia, on the principle that Felicia Ferret might be someone's name.
You're saying that Google is inserting paid ads into organic search results with no indication that they are paid ads?
No, definitely not - the ads I'm talking about are shown in the sections marked as such. It's just that Google can expand the keywords that the ads respond too in ways that can surprise ad buyers that aren't aware of it.
It wouldn't surprise me if large websites play SEO games as well, but Google will respond to the behaviour of searchers when shown these results and push unhelpful results down the search order - if no one ever clicks on the eBay Felicia Ferret link, even though it starts off being the first result, then it will receive a penalty that ought to push it off the first page of results quite quickly.
(I have no internal knowledge of Google's processes; this is all inferred from watching Google over the years.)
I am not sure how you could think I was talking about ads.
Look at the image - it is clearly not ads. Look at the words I wrote - I talk about pollution of search results and offer the solution of putting these things into ads.
http://imgur.com/POrxEqv
Google, Duck Duck Go, Bing, Blekko, etc etc: you really need to start delisting the fuckers who pollute search results with made up shit. How is this possibly useful to your users? Companies who want to cram their URL in front of me at every opportunity should pay to place it in ads.
(I don't use an ad blocker. I even click relevant ads, although I've never bought anything from one yet.)