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Apple's 1986 Clothing Collection (huhmagazine.co.uk)
61 points by codezero on July 19, 2014 | hide | past | favorite | 14 comments



Woah, I used to have a white Apple sweatshirt that I found in a thrift store sometime in the 90s. I always assumed it was just corporate swag given out at trade shows. Interesting that even back then there was a vision of the brand as something very distinct from the product.


wow I did not know popping the collar dated back to the 80's.... I guess three 6 mafia was right with that song: "Now ever since I can remember I been poppin' my collar Poppin' poppin' my collar, poppin' poppin' my collar"

http://www.huhmagazine.co.uk/images/uploaded/apple_clothing_...



Yep, it's funny how trends are so cyclical, the "trucker hat" style has made its way back as well :)


doesnt pg think it's due to "submarine" marketers?


Popped collars appear frequently in Brat Pack movies!


Now they can claim that they were the first company to make wearables and be technically right.


It's amazing how now this fashion is hip and for lack of a better word, 'swag.' Not to different from my 1989 Nintendo Sunglasses [0], only given to a few employees at the time. Were for kids and teens at the time, somewhat tacky neon but now considered adult swag. Gotta love fashion evolution.

I will die with these shades... haha, no pms about buying them please.

[0] http://imgur.com/a/NXZHn


Isn't a 30 year cycle normal for fashion?


elements cycle - styles really don't. For instance, here you have high shorts which are also loose-fit and with a color palette that's fallen out. Also if you had a closer look, you could see the material and cut of the fabric is different. It may have an elastic waistband and other nuances that form the cogent style.

all of these facets of the garment or outfit together as a package are unlikely to come back. Parceled out ones? sure.


I still have a MacUser t-shirt that was given out to subscriber (my father used to subscribe). Judging from the appearance of the mouse, it should be from the pre-ADB mouse days so about the same age as this.


on a related note - Softwear by Microsoft http://hideyourarms.com/2008/12/09/microsoft-softwear/


I would do cocaine with any one of these people on my garwood in Tahoe whilst sipping Mai Tais. --1986


That kid in Extant really is a robot.




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