What's with the downvotes? As a big fan of Biggie I'd like to know what it means to say he's the best rapper. Lyric-wise? Entertainment-wise? Intellectual-wise?
I don't know if best is the right word, but he is definitely one of the best. Some of the things I think really make him stand out are his storytelling, his flow, and his charisma (that he looks unconventional also probably plays into this). Also Puff Daddy was instrumental as a hype man in getting him to platforms like MTV etc. And his untimely death definitely plays into the modern mythology. But I think if there is anything that truly encompasses his talent it's this video right here: https://www.youtube.com/watch?v=4hbwdAOogBw and this demo: https://www.youtube.com/watch?v=rEaPDNgUPLE&feature=kp