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How much did Target actually lose as a result of the breach, and how much of this talk is just post hoc ergo propter hoc?



Probably unmeasurable. I was a victim of credit card fraud because of the Target breach, and though ultimately I didn't lose a dime, I didn't step into Target (the closest major retailer to my apartment) during the entire Christmas season. Also, since then, if I have the urge to buy something at Target, and I'm not carrying enough cash to pay for it, I choose another store. That can't be good.




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