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Austinites figured this out 10 years ago.

Really, what is it about a "Music Festival" where a band gets 30 minutes of stage time (if they're lucky)?




It was never about a long, entertaining performance. In Ye Olden Dayes, it was about seeing as many up and coming bands as possible in a few days time. Exposing bands to audiences and audiences to bands.

I don't know if that's even needed now in the age of youtube.

If it is of any value still, it needs to be as well-curated as it was back when. It doesn't seem to be any more.


Sounds like a simple case of not enough stages. Promoters don't seem to care, either.


Plenty of stages, too many bands shooting for their 15 minutes of fame. There are bands playing in alleys.

One of the "greatest" discoveries and label signings at SXSW was Hanson. Seriously.

Imagine a week with a couple hundred bands worse than Hanson.




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