Note that they don't technically offer leasing, but rather a loan with a guaranteed repurchase price after three years. I don't know how much that matters, but there it is.
I get the impression that they like to talk up monthly costs not because they prefer leasing, but because it tends to show the car in a better light. They have a calculator which lets you calculate the "effective" cost of the car, which basically starts with the actual monthly cost and then subtracts off various savings, ranging from reasonable things like paying less for gasoline, all the way down to fairly dumb things like the value of the time you no longer spend filling up at the gas station.
Here in Germany the difference is mostly tax related:
- if you buy a car on a loan, you have to deduce it from tax in one batch (as you now own a car). edit: it's also part of your assets with has a set of ramifications
- if you lease it, you can deduce the montly payments (as you don't own the car). note that in the case of leasing the offering company can request the car back after the leasing ended or if they so whish sell it to you for a small price
I get the impression that they like to talk up monthly costs not because they prefer leasing, but because it tends to show the car in a better light. They have a calculator which lets you calculate the "effective" cost of the car, which basically starts with the actual monthly cost and then subtracts off various savings, ranging from reasonable things like paying less for gasoline, all the way down to fairly dumb things like the value of the time you no longer spend filling up at the gas station.