Apple had a point, that they were cooler. They were saying, "hey, we are different". How does what Microsoft's saying about Google not apply to it? MS doesn't care about your privacy any more than Google. With the Snowden revelations and all, they have no case to make.
I disagree. Microsoft is a company who makes most of their money selling software, and hardware and services play a small part. They do almost no advertising.
Google is a company who derives about 99% of its revenue directly from its advertising business, of which utilizing user data from free services is the crux of the data-based approach that drives their success.
It seems like false equivalence to me. Same reason why I trust Apple way more than Google with data. Because Apple makes all their money on the hardware, not on the future use of your data for advertising purposes.
