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1. some will (blindly) trust your scaling system out of trust 2. some will want to know how you arrive at a value in your scaling system (the whole process, which might kill their mood)

I reckon you will have to go through type 2 people before acquiring type 1 people. I just came across materials that explain the Islamic Banking system; where the risk of financing an asset is shared by the bank and the purchaser of the asset. How about bringing a micro-financing institution in the middle (perhaps one that follows this Islamic Banking system) who will pay the asset owner while betting on the startup; all the while sharing the risk with both the parties (asset owner and startup)?




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