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Contenture bet on users being prepared to pay to have ad-free sites. They gave up early; but to be honest their "no ads" scheme wasn't going to work anyway. It relied on a piece of javascript removing common ad blocks from the DOM.

The main problem is reliably identifying who is a legitimate subscriber. I happen to have a robust solution for that problem which this margin is too small to contain.




That part is easy...just require logins and don't serve the content at all unless they are authorized to see it.


You're thinking of paywalls; it's a different model.




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