I'm not sure you can work iteratively when your product is equally as much about the hardware as the software. Apple can't just iterate on a hinge issue because they pushed a MacBook line out quickly.
Software companies, especially ones that are service-based, have a distinct advantage in deployment.
Apple is fairly unique in that its product is both hardware and software.
Software companies, especially ones that are service-based, have a distinct advantage in deployment.
Apple is fairly unique in that its product is both hardware and software.