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Its one thing to spend 45 minutes on something, its another thing to use a blog hosted on an official company website to talk about it. Company blogs should be used for company business; personal blogs hosted on separate websites should be used for personal business.

Potential customers could be reading company blogs. I would be concerned if the CEO was spending time ruminating about startup philosophy on those blogs to potential customers.




42floors is a marketplace for office space - so startups are an important demographic among its customers.




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