The verbosity of the XML pom is the problem. Alternative syntax using the same coordinate system are great and much easier on the eyes. The real value in maven (I think) is having that clean dependency chain and it works great. XML is what sucks (especially doing it by hand).
really. if a page is about 60-80 lines, that's what, 1000 lines? and most IDE's help manage them. The makefile's to some open source projects get longer than that, and they only get worse when they're proprietary.