I think it's more a hatred of (perceived or real) trickery, deception, and wease...

natch on July 31, 2013 | parent | context | favorite | on: Do Not Track is not respected on mozilla.org

I think it's more a hatred of (perceived or real) trickery, deception, and weasel words, in this case. From an organization that should be a model for others to follow.