TBH, when I see the word cult, I think of culture, which leads to a community. S...

jjsz on June 16, 2013 | parent | context | favorite | on: How Cults Seduce and What Marketing Can Learn From...

TBH, when I see the word cult, I think of culture, which leads to a community. So when you say people subscribe for the community, it's completely understandable.