One thing to keep in mind about both Facebook and Google is that both were late arrivals to their respective markets... created by founders from elite schools who were able to get funded to build a "Cadillac" version of something that already existed.
This kind of entrepreneurial success is closer akin to being successful in finance and less about innovation than about mapping a set of ideas to a set of value props that appeal to holders of risk capital.
This is a highly "establishment" mindset... but since that doesn't make a compelling creation story, emphasis is placed on the riskiest and most personality-driven elements.
So it's perfectly expected that both firms act cautious and conservative in a situation like this.
This kind of entrepreneurial success is closer akin to being successful in finance and less about innovation than about mapping a set of ideas to a set of value props that appeal to holders of risk capital.
This is a highly "establishment" mindset... but since that doesn't make a compelling creation story, emphasis is placed on the riskiest and most personality-driven elements.
So it's perfectly expected that both firms act cautious and conservative in a situation like this.