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> But with economies of scale each individual unit should cost less than the one before it.

Not really. At pretty much every step of the mass-production pyramid (higher volume, lower per-unit cost), there are significant capital costs involved. The tooling for a injection mold can be in the $10-100k+. That means the first unit in subsequent process is going to be huge, because you've got nothing to amortise it over yet. Even if the process change is free, there's almost certainly going to be some NRE work updating your designs, optimising DfM, etc.

There's an example mentioned in the excellent 'The Factory Floor'[1] where going from single-colour injection-molding plus hand-painting (with 50% defect rate) to a 'dual shot' injection-mold (with 0% defect rate) ended up costing $0.94/unit (vs $0.70 for the former; 35c each, and throwing away half)

Likewise, for small runs handing it off to Shapeways might well be the most cost-effective, but after a certain size, it would be madness. Firstcut/Protomold[2] look like they're stepping up to be the medium-scale option, which is nice.

[1] http://www.bunniestudios.com/blog/?page_id=2850

[2] http://www.wired.com/design/2013/01/protomold/




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