I am working on a product where that is a critical design principle. An interesting related question I am wrestling with: can a product be successful by reducing overall cognitive load for a user, but carrying a larger cognitive load than the average app? That is, it reduces complexity for users, but since it deals with higher complexity concepts, it still nets out to being more complex. If so, how much additional cognitive load does this make tolerable/enjoyable? My guess is a little, but not much (in the mass market, of course).
I am working on a product where that is a critical design principle. An interesting related question I am wrestling with: can a product be successful by reducing overall cognitive load for a user, but carrying a larger cognitive load than the average app? That is, it reduces complexity for users, but since it deals with higher complexity concepts, it still nets out to being more complex. If so, how much additional cognitive load does this make tolerable/enjoyable? My guess is a little, but not much (in the mass market, of course).