A specific logo design is as protected as any other original image you can create. That logo can contain words or shapes that are protected by trademark. They're not mutually exclusive protections.
Really cool widget, but to me your tagline seems wrong. You give away tshirts at conferences because people notice them, they don't notice socks. Just say, make cool socks.
There is something to be said for the novelty of giving out socks. I might even say that many people don't notice tshirts due to "banner blindness," they tune out the myriad logos on shirts and don't form a lasting impression.
I would definitely remember the company giving out wacky socks, especially if they were wearable (in terms of material quality).
People may or may not notice t-shirts, but the people wearing the t-shirt assume they're going to be noticed. It's a subtle, possibly not-entirely-conscious decision. But it's a decision. The idea is that people wear t-shirts as signifiers/broadcasters of their self identity. They don't necessarily think of socks the same way -- partially because they're not thinking socks will be seen, and partially because it's just not an ingrained psychological pattern.
I'm not saying novelty socks can't happen, and certainly there are a few fashion labels making a pretty good buck off of socks with fun, quirky, and unique designs. That's sort of an emerging space in the apparel business, actually. But the use case is somewhat different from the novelty t-shirt market.
I would love if you could also make something a la thredless/spreadshirt/lafraise ...
Because I'm always looking for "fantasy" socks (e.g. not just plain socks, don't know the proper English idiom for that) and they are quite hard to find.
I understand that you need a certain volume for a batch to be worth doing, hence the "let people create design, vote and then sell the most popular one" idea.
But anyways, let's assume it gets funded for $1M+. Here's a few thoughts:
- The workflow from design->buy should be a lot simpler. I was expecting more of a CustomInk experience. (1. Pick the type of sock, 2. Design, 3. Buy in ANY quantity).
- Buying socks should definitely not be an email-only experience, and definitely not with a minimum of 500 pairs. I understand making, say, just 10 pairs is much more expensive, but if someone is at the point buying "Sock Swag", they're probably willing to pay a premium.
- Please autosave.
- Use a better way to delete an 'image'. I selected an image and pressed backspace which took me back to the home page.
- The hash you're using for a saved design URL is tremendously long. If Google docs can get by with shorter unique URLs, so can you.
- I just made a sock with pictures of my face. Just because I could. Is that going to be publicly accessible through any sort of gallery? Please make the privacy options more clear.
Been waiting for something like this for a while. Having tried a ton of socks, I find build quality varies quite a bit. Dont see any discussion of this on the site - can you elaborate?
I like this, I really do, but is there any way to easily offer smaller batches at higher prices per sock? I understand that it is easier to make in bulk.
yeah that is true but I think that is also an advantage for socks. you will where them more because you don't feel like your advertising for someone else.
