This slideshow is an advertisement. An advertisement for the book, the authors' personal recognition, and probably LinkedIn and other ventures the authors are involved with. After all, the book has been out for a year, so it's time for a new round of marketing.
It's also a tiring rehash of generic career advice we've all heard a million times if we ever bothered to take a look. I'm weary of the many versions of the old "send me $1 and I'll tell you how I became so successful" shtick floating around. The details change a bit, but only subtly. The tactic still works, primarily because of clever marketing, and the world is full of people who primarily want to read about being successful. This target market is a gold mine.
A fraction of people who read motivational career advice actually execute, but that's of no concern for marketing types who want to sell you the promise of success if you would just read their material. Hopefully you'll pay money for their book, but if not, just the name recognition is payment enough.
The authors imply that you have to be well-known, recognized, networked into the right people to achieve success. I call BS. To do what they do, that may be accurate, but I've been around long enough to personally know people you've never met and will never hear of who are worth millions because they grasped the basics of creating value for others and tenacious, ruthless execution on basic business principles. There are plenty of them here on HN, actually.
I liked this up until the point where it felt that they made the push for LinkedIn hard. My skeptic detectors went off. If you were to follow a lot of this advice it would drive someone to use LinkedIn a lot more which makes sense given the authors.
There's fairly good networking material in the slides, if you skim through to the middle. The idea of an Interesting People Fund is good as a way to remind you to keep strengthening budding relationships. I also liked his analogy that if your relationships aren't getting stronger, they're getting weaker.
(Now if only I'd apply more of this stuff to my own life...)
I almost gave up after a while as it was evident that there was nothing substantial other than marketing for LinkedIn. I think marketing has hit a new low. On a somewhat unrelated note, we have Elon Musk standing up for his product...I'd totally buy it if I were into that kind of stuff.
Ok, looks like meh, yeah bit of retread and ... Hmm ok I like that and that appeals and yes !
Ok I am buying the book, they sold me. We are just a work-in-progress - that is a freeing piece of advice and one that allows experimentation as well as a search for greatness.
Linked it is a piece of crap. Advice from that pile of shit is akin to my dad telling me I need to find a "stable company" with a "good job". Linkedin was early and "good enough", which is all it takes for that generation of hustler. We're in a new generation now, and all they can tell you is worthless.
It's also a tiring rehash of generic career advice we've all heard a million times if we ever bothered to take a look. I'm weary of the many versions of the old "send me $1 and I'll tell you how I became so successful" shtick floating around. The details change a bit, but only subtly. The tactic still works, primarily because of clever marketing, and the world is full of people who primarily want to read about being successful. This target market is a gold mine.
A fraction of people who read motivational career advice actually execute, but that's of no concern for marketing types who want to sell you the promise of success if you would just read their material. Hopefully you'll pay money for their book, but if not, just the name recognition is payment enough.
The authors imply that you have to be well-known, recognized, networked into the right people to achieve success. I call BS. To do what they do, that may be accurate, but I've been around long enough to personally know people you've never met and will never hear of who are worth millions because they grasped the basics of creating value for others and tenacious, ruthless execution on basic business principles. There are plenty of them here on HN, actually.