Yes, I agree, but this won't help a company that claims technical expertise about their own product, but whose advertising copy contains such an elementary error. My use of "lying" was hyperbolic, but imagine how the investors -- or the SEC -- would react to such a "misstatement of fact" in a larger company.
For me, the other issues -- deceiving the public, public safety, and due diligence -- lead me to use what might not be the best word to describe it, but lacking a more convenient term, I often use "lying" in a case like this, where the future of the company may well hinge on the initial impression this page creates.
For me, the other issues -- deceiving the public, public safety, and due diligence -- lead me to use what might not be the best word to describe it, but lacking a more convenient term, I often use "lying" in a case like this, where the future of the company may well hinge on the initial impression this page creates.