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Designing Presentations (gazit.me)
130 points by idan on Dec 6, 2012 | hide | past | favorite | 40 comments



Maybe it's just me, but I don't like theese cool presentations filled with expressive words 'DO IT!', 'NEVER DON'T DO THAT' "bitches" "programming motherfuckers". It's funny, but not for 100th time.

Another example are pictures, or memes pasted into the presentation. Maybe sometimes it is funny, when there is one funny picture, or the subject of presentation is chalenging.

But very often amount of 'coolness' is too much to me to handle. I often find presenters not knowing subject enough for answering questions(they just make jokes, etc).

Maybe should we just go back to excellent but simple, polite, content(text) rich presentations ?


I agree, I rarely find the "WAT" / cats / etc. funny or cool. I love humour but this has the same level of funniness as someone falling down the stairs in a bad comedy movie.

"Bitches" is not only unfunny, I find it irritating for some reason.


I agree, the 'one word slides' can be overused. But I don't think text-rich slides are the answer - the audience always ends up focussing on the slides, while the speaker says the same thing. It's like watching TV with subtitles: you can't keep your eyes off the text, and it subtly subtracts from the experience.

I also dislike presentations that have been written in Latex/Markdown and then converted to slides. Slides aren't just a different format to render a document into, they're there to support what a person's saying.


like watching TV with subtitles

Subtitles are great when the volume is way too low, it's in a language you aren't proficient in or the person is talking in a language he isn't proficient in.

For the sort of slides being suggested here to work requires a lot from the topic being presented, the presenter and the audience. Only follow this advice if you're confident that all three components will line up for you.


It works when the speaker has built a rapport with you. It doesn't work when it's an orphaned slide on a web page.


As someone who sees a lot of students start to get into presenting, there is one important thing (in my opinion) to remember.

You should certainly aim to present beautiful presentations, with informative and colourful slides, with minimal bullet points and no text dumps. However, make sure you design a presentation you can give. Everything you take off your slides is more information you have to give your audience.

When starting out, there is nothing wrong with using slides as a crutch. Some of the worst talks I have ever seen consisted of minimalist slides and a speaker who was just not (yet) capable of presenting completely solo. At least with info-dump slides, I can still follow the presentation by reading the slides!


I kind of disagree. I think that, once you start using a crutch, you're almost certainly never going to stop, especially in a perceived-risk-high situation like public speaking. "Info-dump slides worked last time. I'll go with what works again, rather than adding risk by trying to be more minimal," repeat ad infinitum.

It's better to recognize that you just didn't prepare enough (didn't practice sufficiently; didn't know your subject well enough; didn't anticipate questions and concerns; etc.) and prepare better next time.

It might be a little different in a teacher-student environment where direct guidance is possible and disasters can be coddled and mitigated and explained away as "this is a learning environment; screwing up is okay". Just... don't grade it.


Well, it depends how much you care that your talk was a disaster.

For people who are not practised at speaking, there is almost no amount of preparation which will get you to the point of needing no crutch. Not knowing your subject well enough is not excusable, but many people who can happily explain a topic in a one-on-one situation have great difficulties in front of crowd.

Of course, there is only one way to get better a public speaking, which is to do as much of it as you can.

I don't understand your 'teacher-student environment' comment. Are you suggesting 'coddling' encourages, or discourages, giving talks with less crutches?


In a way though, this could serve as a kind of test for the student beforehand to see which parts they're comfortable with. I recently gave a presentation like this as part of my course and tried to follow the style described in the article. I started out with quite a nice visually appealing set of minimalistic slides, but ended up with a hybrid of that and what you usually see in lectures that also need to serve as handouts for later. So yes, I agree that people giving presentations as part of school projects should be cautious about trying to do more than they are ready for, but I also think it's somewhat a shame that we aren't given enough opportunities to practice that other side of presenting as well.


I have been trying to increase the amount of practice students get. Irritatingly, many students get very annoyed when asked to give talks for which they will not be graded, which makes it hard to give students the chance to practice in a risk-free (by which I mean mark-free) environment.


I'd say it's much better to use things like Presenter Mode as a crutch, where you see the private notes, current and next slides and a clock on your own screen. That way you can focus on delivery, not on memorization, but your audience doesn't have to be distracted by it.

However, ideally, your presentation should flow well enough that you can remember the whole thing as you go through it. If it's too complicated for you, who knows it intimately, your audience definitely will get lost.


I have never liked presenter modes. It's too much information, and I have to interrupt my thinking (which implies I will interrupt my speaking) to process the information. I much prefer to just see what the audience sees.

It also isn't much help because I tend not to spend much time near my laptop. I walk around a lot when I speak, and instead of using a laser pointer, I prefer to gesture directly at the screen - in much the same way you would gesture at whiteboard diagrams when explaining something to a colleague.

Of course, people should do what works for them. I don't use notes, and I'm fortunate enough that in the places I give talks, someone else is keeping time for me, and will give me signals when it's running out. But public speaking is one of those things that you do what's comfortable for you, because the more comfortable you are, the better the talk will be.


I don't use speaker notes as a script to read. I use it to list additional bullet points.

  - history
  - story re: jason @ costco
  - importance of $foo
would be cues to me that I need to hit on the history of this slide, tell an anecdote, and really bring home the importance of $foo. No need to put exact words. Just where I should be going on this presentation if I get flummoxed.


Yes, I understood "notes" to be those kinds of notes. I think notes are a great thing to use if they help you, but I find I don't need them. When I present, it's technical material that I know backwards-and-forwards, so I've never felt the need for notes. In particular, my slides tend to be mostly diagrams and performance graphs. I have found that when looking at and explaining figures, I can't help but remember all of the important things related to it.


Presenter mode also has a clock though, which I think is important in the beginning. A common mistake is to simply cram too much into your slides. Like trying to introduce a topic, but immediately trying to catch all the nuances too. It will fly over your audience's heads and they won't care.

People underestimate how long it takes to explain things because they never actually practice and time their presentation. When I make slides, I prefer to time each section right after I'm done with it, so I can make sure I keep a consistent pace throughout. It also means you never make slides you're not going to use.

And even while speaking, if you notice you're coming up short, you can strategically skip things rather than being caught by surprise and having to stop mid-slide.


Hi,

I teach a presentation design class at a business school and have developed a tool called the Lean Presenter's Canvas. It is v0.1 (literally released this week) and is based off years of teaching this MBA class as well as working with business professionals on their presentations. It is intended to be a guide to map out a presentation in one page before spending too much time in slideware.

Take a look: http://ow.ly/fKxGB [.pdf]

You can learn more and stay up-to-date at: http://leanpresenter.com

We'll post revisions based on usage and feedback as well as offering more tools to help craft and design a presentation (all licensed under Creative Commons).

Since we're following a lean approach - feedback is welcome!

Cheers, C Todd @iamctodd


To clarify - this is a tool meant for understanding your audience and structuring your story before designing any supporting visuals. I have found that when you have the story ironed out, any supporting visuals are much easier to create.


Excellent post. One thing which the OP alluded to but I think deserves strengthening - 80% of the quality of your talk is in your talk, not in your slides. The OP helps focus you on your talk by giving you rules of thumb like 'less content'. That's good advice.

Along the same lines, if you're just getting started, it's not a good idea to attempt to make your slides beautiful. Plain old text on solid backgrounds will do just fine. To drive this point home, go watch some TED talks. The slides on those things can get positively ugly, but that hardly detracts from the quality of the talk. That hinges almost solely on the speaker.


I agree with the premise that the author is challenging. However..

"Better to have something clean, typographical, and timeless than a powerpoint cliché." -- the article

Two cute slides per minute of no actual content can also be just as cliché and irritating as wall-of-text slides.


If all of your content is in the slides and the slides are contentless, then the presenter has deeper problems.

The point here is that slides are for illustration. It is fine to have brief slides if they dont get in the way of the _presenting_.


I don't understand why people are downvoting this. Maybe they are downvoting because they disagree? I don't really see that as a reason to downvote but maybe that's it.


While I agree with most of OP's comments for live events, keep in mind frequently presentations are shared, and not really presented.

Within typical business scenarios, presentations are forwarded to other people that were not present, so you don't have the benefit of the speaker explaining what that beautiful minimalistic photo of a turtle-in-the-middle-of-the-desert really meant. Even presentations from live events will be on slideshare, frequently without the voice/video track. The examples included on OP's post ratify my point; nice visually, but almost useless when shared without the voice-over.

There's no debate that ugly or confusing slides can and should be avoided. But bullet points don't ruin a presentation, you can tell a story one word at a time, and sometimes even info-dump slides have a role to play. See Mary Meeker's crowded presentations. See Steve Jobs's smart use of bullet points. See Lessig's one-word-per-slide style.

Bottom line: presentation style is like programming languages: you have to find the best one for the job, and do it beautifully. Understand the audience and the appropriate style, rather than rely on canned rules like "bullets are evil". Code as a craft.


I attended both of Idan's talks at PyCon last year, and they were informative and inspiring. [1-3]

As someone new to attending technical conferences, I appreciate the recent focus on sharing good presentation techniques. It is easy to think that all of these inspiring speakers are just good at public speaking. But it turns out that most of these people just work really hard at getting everything right.

Posts like this inspire me to figure out exactly what my strengths are, and begin building meaningful presentations around those strengths.

[1] Data, Design and Meaning: http://pyvideo.org/video/637/data-design-meaning

[2] Sketching a Better Product: http://pyvideo.org/video/957/sketching-a-better-product

[3] All PyCon 2012 talks: http://pyvideo.org/category/17/pycon-us-2012


+1 Idan is a terrific speaker. That, together with gorgeous slides, is just unfair to the rest of us.


Great post! I noticed that presentations which give actionable, discussable points can give a but load of positive feedback and fun talks in the after track. For instance, not just showing that x is cooler than y, but actually showing how to use x more effectively than y. The difference is small, but I think it's pretty major in its effect.


Something I tend to emphasize is the question of confidence. People always complain about not being confident enough to do a good presentation. I've responded to this by explaining that confidence is built: you know your subject matter, you know where you got your results from, you know your audience, and so on. Experience and chutzpah let you fill in holes, but all of your actual confidence comes from knowing how the communication is going to work.


Garr Reynolds has an excellent blog about giving great, bullet point free Presentations: http://www.presentationzen.com/

His book, Presentation Zen, comes highly recommended (not a referral link): http://www.amazon.com/Presentation-Zen-Simple-Delivery-Editi...


Second. I own this book, and it is a must for anyone giving presentations.


I agree with a lot in this post. It doesn't happen all the time, but if I can I prefer to present without slides at all.


Awesome post! I absolutely agree to the fact that the quality of the presentation is in the talk and not in the slides.

However, I still would like to make these beautiful looking slides. Does anyone have pointers on how make your slides look beautiful without being a trained designer?


  > Does anyone have pointers on how make your slides look
  > beautiful without being a trained designer?
By keeping it simple. Pick one good font. As little text as possible. No templates[1]. Solid image material (sufficient resolution, used sparingly, do not overcrowd the slide with superfluous visuals). Without much work, you've outdone 90% of your competition.

[1] By that I mean: No fancy pre-made visual templates. For the sake of consistency, using the templating mechanism of your chosen tool (Keynote, PowerPoint, Beamer[2]) is highly recommended. But you'll have to create your own templates.

[2] Don't use Beamer.


I'd suggest getting to one good slide. One slide with a beautiful font, one line of text and a complementary background image/color. This template is already 90% the work of making the presentation aesthetically pleasing. And take it from there.


What is the problem with beamer?


I think Beamer is great for things like lecture slides and other presentation where the aim is to pass on dense amounts of information. When using slides to illustrate rather than summarise, however, it requires a series of hacks to position, resize, add custom colours and images or fonts. It also gives you standard elements that you probably don't want in these illustrative slides, such as the slide number, author and subtitle on the footer of each slide.


Hmm.... I'm not sure I understand this thread, then. Do you view the predominant advice of this article as really only relevant for somewhat "informal" talks? Because, pretty much every presentation I've ever had to give was fairly dense in information.

(Also, I think if you are just doing an image for the whole slide, that isn't too tough in beamer. Just switch to the default theme and don't provide a title for the slide. Right?)


I think beautiful slides can be made with minimal effort when adhering to the points in the article and using a simple black text on white background approach. Increasing the font size to an absurd can make things look funky and seems to be a trend, as well as having slides with a single powerful word or two.

www.noteandpoint.com is a good source for inspiration -- whenever I find myself in a situation where I need to produce a presentation quickly but want to make it look good, I just go through these. My most recent favourite is this one -- http://noteandpoint.com/2010/02/keeping-it-personal/ Goes to show how much you can do with a simple bold serif font. It's also worth looking at this one http://noteandpoint.com/2011/11/how-to-create-slides-that-ro... -- How to create slides that rock, learning by example :)


I made a tutorial in grad school for people who give (mostly technical) presentations: http://www.rustyandfriends.com/powertothepoint


inception some ideas into their heads

Good god!


Not sure if disgusted with creative grammar / neologisms.


I'll confirmation that.




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