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I'll never understand how people promote these things in the sea of noise that is the web, assuming they don't already have a solid presence.



That's where I got lucky.

I've always had a passion for publishing and have tended to build up news sites, blogs, and now e-mail newsletters in the areas I find interesting. So prior to both the course and my screencast, I already had a five figure audience on the right topics and a huge home advantage.

I'll note, however, that this is by no means required, and people in my position frequently become friendly with others with such projects and help them out.


HN works pretty well ;)

But yeah, promoting the thing is a big part of "the thing", and requires its own strategy.




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