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> The price of every vehicle is fully negotiable but the negotiating room is opaque. Key car features and options are bundled in arbitrary packages and priced in ways that make pricing even more opaque.

This is my ongoing remark on this topic: walking into a particular dealership is a mistake. You're making it hard for yourself to use your only negotiation asset - the option to go elsewhere. Figure out the features you need and contact multiple dealerships for a quote. This sets up a much more better game for you. But yeah, dealerships still suck.




> Figure out the features you need and contact multiple dealerships for a quote.

Sites like http://www.autobytel.com/ can help simplify this process.

See also: AutoNation’s AutoUSA, Microsoft Corporation’s MSN Autos, CarsDirect.com, Cars.com, eBayMotors.com, Dealix.com, and AutoTrader.com.




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