You can add new features without adding interface complexity, but its harder to differential products if the user do not have any visible difference between ones old product now going for 15$, the competitors new 30-99$ products, and ones own new product going for 100$. Abstract arguments like "its faster!, more feature than before!" is much harder sell when the two devices look and feel the same.
One way is to sue all competitors and have the only store available presenting exclusive the new product, but that only goes so far.
As for the johnsphones, it has buttons. As interface goes, it still look complex compared to a smartphone. The most simplistic phone design is one with only one or zero buttons, like the Third generation iPod Shuffle if it had been a phone.
One way is to sue all competitors and have the only store available presenting exclusive the new product, but that only goes so far.
As for the johnsphones, it has buttons. As interface goes, it still look complex compared to a smartphone. The most simplistic phone design is one with only one or zero buttons, like the Third generation iPod Shuffle if it had been a phone.