You get what you pay for -- the 'likes' you got from countries other than U.S. and UK were very cheap, so don't expect such crazy value in terms of brand awareness that turns into dollars. The reason 'likes' in U.S./UK are way more expensive is because it's competitive, that is, brands are willing to pay that much for 'likes' because over time they see they're getting something from it. The fact that your company is non-existent seems irrelevant. You created a funnel and some percentage of people who see the ad will convert, plain and simple.
