Well you work in the field for a while, and you accumulate anecdotes of colleagues dropping tactical sleep(5000)'s so they can shave some milliseconds of latency each week and keep the boss happy.
I love those stories but I could never do that with a straight face. However, the AI field is such an uphill battle against all the crap that LinkedIn influencers are pushing into the minds of the C-suite... I feel it's okay to get a bit creative to get a win-win here ;)