Regardless of numbers, Netflix is nowhere near as influential as the others. It’s just a website that plays videos, and one can easily live life without it.
The other big companies are much harder to avoid, they’re basically infrastructure.
If Netflix closed up shop tomorrow, there'd be a long a thread here, lots of headlines, and lots of whining, but at this point there are a ton of other streaming services and most of us would shrug and move on. Netflix has been on my bubble for a good couple of years and has only marginally kept my monthly subscription.
In fact, I'm still somewhat angry at Netflix for wiping out disc rental and then killing their own DVD by mail which was a good source of reliable one+ year old movies.
I mean it's all about production companies (and the quality/quantity of licensed content). And Netflix increasingly just doesn't justify a premium price for what it delivers.
It's also pretty easy to live life without Amazon, Apple, and Facebook. At least for me. I'm not counting services hosted on AWS. Removing that still leaves Apple and Facebook, which I use not at all, and have no desire to.
The other big companies are much harder to avoid, they’re basically infrastructure.