The fact that it’s a game that was developed by people that were self-proclaimed “non-coders”[0] using a plug n’ play game engine Stencyl (a no code engine) and then later switching to Unity. It seems to me the plug n’ play nature enabled them to gain traction with a prototype that led to the full fledged game.
This one quote on page 2 from the developers really hammers home this point:
> Those limitations aside, working in Stencyl has been fantastic. Ideas come together really easily and the tools are all intuitive. We definitely couldn't have come so far in such a short amount of time without it.
This one quote on page 2 from the developers really hammers home this point:
> Those limitations aside, working in Stencyl has been fantastic. Ideas come together really easily and the tools are all intuitive. We definitely couldn't have come so far in such a short amount of time without it.
[0]: https://community.stencyl.com/index.php?topic=36539.0