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I bet it's the POE part that is the issue.

They could control the whole system over POE with a bog standard usb to ethernet adapter, make the app easily run on any android device and charge the customer less for a better more reliable product, but rather than do that they rigged up some janky interface and built a custom enclosure hired out to an overseas manufacturer who bought the parts for $20 and charged the middleman $100 for them, who then charged the dealer $250 for them, who then charged the installer $600 for them, who then charged the customer $1600 for them. (Got to get that 2.5x margin on hardware every step of the way, after all!)

If they had gone with a POE system, wiring would have been cheap, replacement parts plentiful, and customer satisfaction would be sky high. Sure, you would sell fewer full systems, but to me that is a small price to pay for having the most useful and interesting systems on the market with fans creating all sorts of mods and integrations for your equipment and becoming customers for life.




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