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> Apple's $20 billion a year deal with Google to be the default search engine accounts for at least 10% of its entire market capitalization.

Huh? Apple's market capitalization is $3.44 trillion as of today, and the unit of market cap is not dollars per year, so you're conflating categories here.

If you mean yearly revenue, $20 billion is 5% of Apple's 2023 revenue. Compare that to Meta, where ad revenue is like, 98% of their ~$135 billion revenue in 2023. These are different categories of companies, no matter how you slice it. You're fighting the wrong enemy here.




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